The company has been well placed to quickly identify avenues of growth within the industry and to strategically place itself in the right place at the right time. In the opinion of the founders, opportunities arise when the firm gets a reputation for delivering a quality finished product, is in the right place and has the people to deliver it. Total Trade has a very strong commercial team who have developed excellent relationships and awareness of what the business can deliver, back that up with the skill and ability to deliver a quality job, at a competitive rate, provided, supervised and managed by the right people. People are the company’s biggest asset and its field force delivers an excellent end result whilst the senior management team’s determination, hard work and commitment have helped get the company where it is today. Total Trade has worked with an extremely innovative training organisation which has taken a very non standard approach to training its people.